Digital Marketing Services
Digital Strategy
Our years of experience guides us which strategy will work for which industry. So, using a collaborative approach, we build a complete digital marketing strategy suited to each and every brand. It helps them in differentiating themselves from their competitors and leveraging the power digital media to grow faster.
Pay-Per-Click
Do you want to grow faster than your competitors? Then, working on a PPC campaign is the D-thing. Read all the case studies to understand the power of it. In most of the cases, it gives ROI of more than 100%. We can assure you of the most versatile PPC advertising management for your brand promotion.
Search Engine Optimization
Our SEO tips and tricks have helped brands attract millions of monthly visitors. Thanks to our SEO experts who know every bit of on-page and off-page optimization, and how to keep them updated. The SEO campaigns can turn your business into a lead generating and revenue making programs.
Brand Communication
Trust brings money. If your brand name does not communicate trust, you cannot sell it. That is where our branding strategy comes into picture. Our proven ways of telling brand stories to your targeted audience makes us a complete digital marketing solution for every business. We make your “brand” count with our interactive brand Communication.
Social Media Marketing
If search engine marketing is finding targeted audience, then social media marketing is all about brand building and awareness. And a perfect combination of both will help your products stand out. Our years of experience in Facebook, Twitter and Pinterest marketing will increase conversions and reduce cost of your digital marketing campaigns.
Re-Marketing
People do business they are familiar with. Even a great product from great companies needs at-least 4-5 touch points before consumers make their final decision. That way, Remarketing is a great way to find your targeted customers again, and telling them why doing business with you is going to be awesome! You will easily increase conversions by 3-4 times.
Success Stories
How Digital Marketing has helped these brands and how it can help your business too…
Increased Conversions And Sales
Precise targeting of digital marketing campaigns gets hot prospects at right time, so they convert better
Decreased Overall Marketing Cost
Thanks to the way digital marketing campaign works, so you can easily calculate the ROI of every rupee spent
Built A Brand People Love
Started few years back, they are now national brands people love shopping on
Blog Posts
Read our awesome content everyday and grow with us…
Insights on Digital Marketing
To start with lets us understand the difference between Digital Marketing and Internet Marketing. These two terms are used interchangeably but they do have subtle differences. Digital Marketing (DM) is the canopy term of marketing techniques which uses digital channels and digital devices like mobile phones in addition to Computers, T.V. and Radio. Hence, even though it uses internet as core promotional medium, it also extends to non-internet medium like a mobile app which may work independently without internet after it has been downloaded. DM channels includes SMS, MMS, podcasts and mobile applications in addition to SEO, SEM, Email Marketing, Affiliate Marketing, Pay Per Click(PPC) marketing, Digital Display Marketing, Online Video Marketing, Content Marketing and Web Analytics. While Internet Marketing (IM) refers to marketing methods only through channels using internet. It comes under the umbrella of Digital Marketing and can be addressed as subset of DM. It uses internet, as an example, Facebook Ads which cannot be seen offline. We can say that Digital Marketing is the sum of Internet Marketing and Mobile Marketing. Digital Marketing Channels Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) SEO is Search Engine Optimisation and SEM is Search Engine Marketing. SEO is part of SEM. As the name suggests, both aim to be on the top of Search Engines and increase visibility. SEO involves optimizing the website content, HTML and associated coding to be on SERP while SEM extends beyond that to paid advertising like Pay per Click (PPC). SEO can be on-site or off-site. On-site SEO includes factors like the content published on website and blogs, provision of important HTML clues, images,... read more
Benefits of digital marketing for your business
You might be wondering why to outsource your digital marketing activities to an agency when you can set up an inbound team for this. You may have to incur same cost for whatever activities you are supposed to get done. But when it comes to expertise, you might not be getting the same. Yes! In this article, i want to tell you that sometimes, money is what will convince you to matter decision. Most of the times, it is all about quality that you don’t want to lose on. Digital marketing is a vast field which is changing very fast. It needs years of experience to make something work on the web. What tactics used to work couple of years back will not be working for now. For example– Before 2012, regular directory submissions was a major tactics for most of the seo people. You would just submit links to hundreds of popular directories, the ranking of your website will start inching up in search engines. Since 2013, Google does give any value to it. Instead, you will end up getting into a big trouble. if you will do it more that what is moderated, Google will hit your website with penguin penalty. And in just couple of days, your website will be vanished from the SERP first. This is one of the main reasons why you should be hiring a digital marketing agency from 2015 on. Read all the benefits of hiring a digital marketing agency- Expertise- Most of the agencies are started by people who have vast experience in digital marketing. They know how to make it... read more
10 Big Reasons to Outsource PPC Management to An Agency
The decision to keep PPC (pay per click) in-house,or outsource it, is a decision that every business owner has to think about. Most businesses start by managing their own PPC, which in OK in the early days. It gives a business owner an insight as to what isinvolved;moreover, businesses are apprehensive to hand over to an outside agency. As a business owner, efforts are concentrated in the day-to-day running of the business, rather than being ranked on Google. There is no doubt whatsoever that the owners know their business the best and a good PPC agency will count on your insight and direction and then bring their perspective. However, as an owner you need to ensure that your PPC campaignhas budget and strategy along the lines of your brand. PPC management has huge potential to turn-around the business, but it takes good and accurate technical expertisefor it to deliver. Even experienced marketing professionals can make mistakes, it takes only an expert PPC analyst to review all the key aspects of your business and provide just solutions. We have listed at least 10 reasons why you should hire a PPC management expert. Do you have the time and resources? To run a successful PPC campaign you need to dedicate a lot of time and resources especially if you are inexperienced. Hiring dedicated resources may not be cost effective, or campaign effective as PPC agencies have specialized tools and software that you may not have access to when you do PPC in-house. Keyword research In PPC, management keyword research is crucial to your success, PPC experts spend a lot of time... read moreLet Us Get Started. Tell Us Your Requirements.