Digital Marketing Services
Digital Strategy
Our years of experience guides us which strategy will work for which industry. So, using a collaborative approach, we build a complete digital marketing strategy suited to each and every brand. It helps them in differentiating themselves from their competitors and leveraging the power digital media to grow faster.
Pay-Per-Click
Do you want to grow faster than your competitors? Then, working on a PPC campaign is the D-thing. Read all the case studies to understand the power of it. In most of the cases, it gives ROI of more than 100%. We can assure you of the most versatile PPC advertising management for your brand promotion.
Search Engine Optimization
Our SEO tips and tricks have helped brands attract millions of monthly visitors. Thanks to our SEO experts who know every bit of on-page and off-page optimization, and how to keep them updated. The SEO campaigns can turn your business into a lead generating and revenue making programs.
Brand Communication
Trust brings money. If your brand name does not communicate trust, you cannot sell it. That is where our branding strategy comes into picture. Our proven ways of telling brand stories to your targeted audience makes us a complete digital marketing solution for every business. We make your “brand” count with our interactive brand Communication.
Social Media Marketing
If search engine marketing is finding targeted audience, then social media marketing is all about brand building and awareness. And a perfect combination of both will help your products stand out. Our years of experience in Facebook, Twitter and Pinterest marketing will increase conversions and reduce cost of your digital marketing campaigns.
Re-Marketing
People do business they are familiar with. Even a great product from great companies needs at-least 4-5 touch points before consumers make their final decision. That way, Remarketing is a great way to find your targeted customers again, and telling them why doing business with you is going to be awesome! You will easily increase conversions by 3-4 times.
Success Stories
How Digital Marketing has helped these brands and how it can help your business too…
Increased Conversions And Sales
Precise targeting of digital marketing campaigns gets hot prospects at right time, so they convert better
Decreased Overall Marketing Cost
Thanks to the way digital marketing campaign works, so you can easily calculate the ROI of every rupee spent
Built A Brand People Love
Started few years back, they are now national brands people love shopping on
Blog Posts
Read our awesome content everyday and grow with us…
How will Wearable Technology impact Digital Marketing?
Innovations in technology is shaping the Digital Marketing scenarios and it will continue to do so in future. Today, marketers have this difficult task of leveraging the emerging technologies to meet their goal as rapidly changing current scenario is challenging the traditional marketing settings. Just as the internet marketing has brought changes in the strategies by redefining the communication between the business and customers, wearables too will introduce big time changes in the current marketing formulas. Today’s consumers are extremely tech savvy, they carry out research about products and services online, hence the businesses also has to adapt themselves to evolving demands of presenting their products or services with convincing content in the convincing way along with maintaining customer satisfaction at its highest level. With the introduction of Google glasses in 2014 and Apple watches in April 2015, digital industry, no doubt has become aware of the coming challenges of the wearable revolution with which the businesses will have to keep up with. Just as iPhone and iPod has transformed the marketing landscape, same way, smartwatch is about to overtake the transformation process. Let us see what can be the possible impact of the wearables on digital marketing: Tapping consumer psychology: Wearable technology will effectively be able to gain insight into physical and emotional reaction of the consumers. For an e.g. a small segment of consumer may dislike the ad, so the marketer will immediately able to tap that physical reaction which will help them to change their ad and present more appealing ad. This is possible as wearable technologies are with inbuilt biometric sensors. In-depth consumer data: Till... read more
What is Digital Remarketing? How it is useful?
A prospect visits your business website, looks at your products or services and leaves. This prospect showed interest in your products or services, that is the first positive thing. But how to turn that prospect into your customer? Here is where Remarketing plays a big role. Remarketing allows you to display ads to prospects who visited your site or app during their browsing on net. For an example, prospect left your site after looking at some products of a particular category, then remarketing helps you to stay connected to that prospect by displaying relevant ads. Those ads are showed wherever the prospect visits on internet. Hence, these ads works as a visual reminder. Prospect will consider revisiting your website and accelerate buying decisions. Figure: Remarketing Flow Thus remarketing is a powerful and a clever way to stay connected with visitors of your website who left it without taking buying decision. This tool is facilitated by third parties like Google, Facebook and Twitter. How does Remarketing facilitate? Redraw the attention of prospect: It provides you an option to get connected to people when they are most likely to buy. When they are browsing on the net to buy, you ads display will leverage their buying decision by bringing back to your site. Target list: You can make a remarketing list of prospects on various categories. For example list of those prospects who viewed a particular product range, list of those prospects who choose the products till shopping cart but then abandoned it. Based on these list you can display relevant ads targeting a particular list of prospects. Increase Reach: Prospects... read more
Define your Social Media Marketing Strategies with Yodigi
Social Media is a powerful place in your marketing arena. With proper plans and strategy formulations, it is a place where you can develop and sustain a strong connection with your existing and prospective clients. But many a times, getting lured by its thrill and freedom, marketers jump on to social media without any prior plans which can prove as a disastrous failure in their objectives. Social media is that tool which can prove as a magic wand to your success if strategized in a planned manner but it can equally prove fatal to your goals if its capabilities are not utilised properly. Whether you are planning to take your business on social media for the first time or whether you have been on the platform and wants to redefine the strategies, one needs to take steps as follows: 1St Step Get Educated on: What is social media Understand case studies of the success of social media for businesses Latest trends 2nd Step Setting Objectives and Goals: While working on goals and objectives, be very clear on: The reason for which you have joined social media Business Goals, Vision and Mission Aim of what to achieve from social media Adopt S.M.A.R.T. Strategy to set up goals and objectives, they should be Specific Measurable Attainable Relevant Time-bound Your objectives can be: Develop effective customer engagement Establish good reputation for your brand Understand customers and have customer-driven approach Achieve High sales 3rd Step Setting up Route to achieve goals and objectives: Identify and target initial platforms and opportunities in others Understand any risks involved and set clear policies for social media... read moreLet Us Get Started. Tell Us Your Requirements.